MARKETING

How Market Research Can Benefit Your Business

Marketing and Market Research Strategies for Business Success. Marketing is an integral pillar of business success. While the term marketing is associated with many different activities geared towards selling your products and services, it also involves the methods and strategies your business uses to advertise them. Research that goes into finding and attracting your targeted […]

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How Subway uses social media for attracting and engaging customers.

Subway’s social media marketing strategy Subway is the largest fast-food brand in the world based upon the number of stores worldwide. There are more Subway restaurants around the world than any other fast-food brand. Subway has opened more than 40,000 restaurants across the globe in more than 100 countries. Its largest market is the United

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How to use blogging to create brand awareness

Blogging can be a wonderful tool for marketing and promotion. However, its advantages are not limited to just that but blogging offers multiple other advantages too. These several functions that a simple blog serves can help a business strengthen its competitive advantage.  Several online businesses use blogs to engage their customers and grow sales as well

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Blogging as a tool for marketing and customer engagement

How to use blogging to promote your brand and to engage customers    With the growth of digital technology, the number of  channels used for marketing and customer engagement has grown. Social media is the leading marketing channel brands around the world are using for promotions, to build awareness and to grow their influence.  Apart from

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