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Meta Inc Geographical Revenue

Meta Inc, previously known as Facebook, has implemented a business operation strategy that encompasses four primary geographical segments, namely the United States and Canada, Europe, Asia Pacific (AP), and the remaining regions of the world. In the fiscal year 2022, the company experienced a decline in net revenue from both the US & Canada and Europe, while revenue increased in the Asia Pacific and other regions. Specifically, Meta Inc’s net revenue from the US & Canada in 2022 amounted to $50.15 billion, which represents a decrease from the previous year’s figure of $51.54 billion.

Net Revenue of Meta by Geographic Region 2016-2022

Amounts are in millions.

YearUS & CanadaEuropeAsia Pacific Rest of the worldTotal
2022$50,150$26,681$27.760$12,018$116,609
2021$51,541$29,057$26,739$10,592$117,929
2020$38,433$20,349$19,848$7,335$85,965

Meta Inc (the parent company of Facebook) generated $51.54 billion in 2021 from the US and Canada compared to $38.43 billion in 2020. Its revenues from the US were $48.38 billion in 2021, compared to $36.25 bilion in 2020. In 2019, the company had generated $30.23 billion from the United States market.

Region2019201820172016
US & Canada$32,206$25,727$19,065$13,432
Europe16,82613,63110,1266,792
Asia pacific15,40611,7337,9215,037
Rest of the world6,2594,7473,5412,377
Total$70,697$55,838$40,653$27,638

The US & Canada account for the largest part of Facebook’s net revenue followed by the European region. In fiscal 2019, United States and Canada together accounted for $32.2 billion of Facebook’s revenue compared to $25.73 billion in 2018. The United States alone accounted for $24.1 billion in fiscal 2019 compared to $17.73 billion in 2018.

About Facebook:

 Facebook is one of the leading social media platforms with an active user base that runs in billions. The company was incorporated in Delaware in July, 2004. It has its headquarters at Menlo Park, California. Apart from facebook, the company aslo owns messenger, Instagram, Whatsapp, and Oculus. Substantially all of facebook’s revenue comes from advertising. The social media platform of Facebook provides attractive features for building communities and connecting with others as well as advertising and promotions.