BUSINESS

An analysis of Amazon’s mission and vision statements: How customer focused the brand is? Being the biggest online retailer is not easy. You have to show strong commitment, focus and long term perspective. Much has been said about Jeff Bezos and his vision. Bezos and team have always stuck to their word. They have delivered […]

Vision, Mission and Values at Microsoft Microsoft’s vision and mission statements are mainly aimed at the people and corporations they benefit. The global computer giant aims to empower the planet with the latest in computer technology. Its aim is to help people and corporations achieve their full potential through the use of Microsoft products. It

Mission and Vision statements of Apple Apple has expanded upon its original mission and vision statements in the recent years. Its vision statement lays stress on its fundamental values like product excellence and innovation. The mission statement of Apple however, is mainly about its products and technology. It must include more factors like the people

An analysis of Mission and vision statements of Google: Mission and vision both are important for running an organization as per its objectives and towards a healthy future. A mission simply means the mission the company is trying to achieve or the cause it stands for. A  vision is how the company visualizes its future. It is

A safer medium of exchange – Bitcoin Created in 2009 by Satoshi Nakomoto, Bitcoin is an alternative for currency. Most important thing about it is that you can anonymously transact using bitcoin. If you are doing business with the coin, you would not need to give out your name. You can remain anonymous and still

Diversity and Inclusion: Apple’s Game changing HR policy HR and HR policies both were once secondary to every other thing inside the organization. The situation has changed in the 21st century. The last decade has been a very significant one in terms of HR related developments. Most of the megabrands have revamped their HR policies to

 Major worldviews: How human consciousness sees the world? There is an ancient Indian tale. Six blind men went to see an elephant. Each one grabbed it from the wrong end. So, none could draw a full picture. To one it resembled a rope, to another it appeared a fan. Same is the tale of the

The Art and importance of Persuasive Writing Persuasive writing is intended to persuade the reader and not inform him. However, persuasion is a difficult task and therefore focus must remain on building an infallible argument. To persuade your audience you first need to know it. You have to understand its beliefs and how far or

Managing a multi-generational workforce strategically In most companies, there are at least two to three generations of employees working together. Generational diversity has its benefits only if companies manage it strategically.  Ageing of the employees has brought several major changes to workforce dynamics. Apart from the changed composition of the workforce, there has arisen a need to

Issues arising out of the retirement of the baby boomers and solutions The baby boomers are retiring in very large numbers from the workforce leaving behind a large gap to be filled. The impact will be on the size of the overall population and the workforce. Their retirement will give rise to vacancies but simultaneously