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Facebook ARPU Asia Pacific

Facebook Average Revenue Per User Asia Pacific 2020-2023

Facebook is a preeminent social media platform and a prominent player in the realm of digital advertising, deriving the majority of its revenue from this source. The platform was established in 2004 by Mark Zuckerberg, who also serves as the company’s CEO. As of the conclusion of the first quarter of 2023, Facebook boasts a substantial user base of approximately 3 billion monthly users. 

The United States and Canada represent Facebook’s primary markets in terms of net revenue generated. However, the Asia Pacific region is the largest market region for Facebook based on the number of monthly active users. The company generates the highest average revenue per user from the United States and Canada, followed by Europe and then the Asia Pacific region. At the close of 2022, the average revenue per user from the Asia Pacific region was $4.61, with this figure standing at $4.52 at the end of the first quarter of 2023.

The following table shows the average revenue per user of Facebook from the Asia pacific region:

2023 Mar 31$4.52
2022 Dec 31$4.61
2022 Sep 30$4.42
2022 Jun 30$4.54
2022 Mar 31$4.47
2021 Dec 31$4.89
2021 sep 30$4.30
2021 Jun 30$4.16
2021 Mar 31$3.94
2020 Dec 31$4.05
2020 Sep 30$3.67
2020 Jun 30$2.99
2020 Mar 31$3.06
2019 Dec 31$3.57

At the end of 2019, the ARPU of Facebook from the Asia Pacific region was $3.57 and $4.05 at the end of 2020 as well as $4.89 at the end of 2021.