BUSINESS

SAMSUNG PESTEL Analysis

How do the PESTEL forces impact Samsung? Samsung is among the most famous global electronics brands.  Apart from being a market-leading brand of smartphones, it continues to remain the market leader in TV appliances for the 14the consecutive year. The company has brought a broad product portfolio that, apart from consumer electronics and smartphones, also […]

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Hurdles to the Adoption of a Project Management Methodology

   Project Management Methodologies and Hurdles to Their Implementation   Project Management Methodologies are commonly used across organizations throughout the world for achieving excellence in project management. However, there are several hurdles to their implementation. Organizations are required to properly consider if there is a need to adopt a methodology before adopting one. Having a

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An Analysis of L’Oreal’s Mission Statement

L’Oreal Mission and Strategy: An Analysis 2016 was another great year full of successes for L’Oreal. The brand saw several critical achievements during the year and has increased its focus on digitization.  Its growth and performance accelerated in 2016 and again L’Oreal emerged as a market leader in the beauty industry. Three of its strategic

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PESTEL/PESTLE Analysis of the Fashion retail industry

         Fashion Industry PESTEL/PESTLE Analysis 2016 proved to be a tough year full of difficulties for the fashion industry caused by several disruptive events like terrorist attacks on France, Brexit and volatility in the Chinese stock market. However, all the reasons that kept disturbing the fashion industry are not external and there

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Walmart’s Business Strategy: A case study of cost leadership and technological innovation

The Business Strategy of Walmart – A Case study Introduction: Walmart has continued to retain the top position on the Fortune 500 list consecutively for several years.  The brand’s growth is driven mainly by its ‘everyday low prices’ strategy and the large assortment of merchandise it offers. Its online sales in the United States have

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Walt Disney SWOT Analysis

Disney Swot Analysis – 2017 The Walt Disney Company is a diversified global entertainment company that operates in four business segments.  These business segments are Media Networks, Parks and Resorts, Studio Entertainment, and Consumer Products & Interactive Media. The media network segment of Disney’s business includes cable and broadcast television networks, television production and distribution

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