BUSINESS

Source: Pixabay Supply chain management (SCM) is the management of the process that transforms raw materials into finished commodities. It includes a broad range of activities from planning to execution, all in the most economical way. Logistics and supply chain management must ensure the quality control of raw materials through quality management systems and efficient, […]

Volvo is a leading manufacturer of cars, trucks, SUVs, buses, and construction equipment. It has its headquarters in Gothenburg, Sweden. However, the company has maintained a strong global presence and sells its products in 190 countries worldwide. The Volvo Group has extended its global presence through a large network of dealers and distributors. The company

  Facebook (parent company: Meta) is the largest social media network and a favorite of social media marketers and brands worldwide. Its user base has continued to expand driven by growing popularity worldwide. Facebook also offers a large number of tools that marketers can use to reach their desired customer segments worldwide. It is a

Audi is a leading global brand of premium cars and SUVs. It is a part of the product portfolio of Volkswagen AG. In recent years, Audi’s popularity has continued to surge driven by several factors including excellent product quality, stylish design as well as research and development. In the premium car market globally, Audi has

CONTENTS Audi is one of the most popular vehicle brands in the world with a global market presence and outstanding advantage in the automobile industry. The competitive advantage of Audi emanates from several sources including excellent product quality, marketing, and customer experience. It is also one of the leading premium brands in the portfolio of

Mercedes-Benz is one of the most well known and popular brands of premium and luxury vehicles. The popular luxury vehicle brand enjoys a very high level of brand awareness in most corners of the world. The brand is owned by Daimler AG. Apart from its stylish vehicle models, the company is also known for its

Puma is one of the most famous brands of shoes, apparel, and accessories that enjoys strong popularity in most corners of the world. Apart from its large range of products and a creative marketing strategy, the company is also known for excellent product quality. Puma is also one of the leading competitors of Nike and

The Ford Motors company headquartered at Michigan United states is one of the leading automobile manufacturers in the world. It has established an extensive global sales and distribution network.  In fiscal 2019, the company achieved worldwide retail sales of 5.5 million vehicles as well as net revenue of $155.9 billion. However, unit sales and revenue

Miscreants could use social media channels to spread misinformation on Coronavirus, but social media networks have joined hands in the fight to stop every such piece of content from being distributed on social media. At a time when the number of Covid-19 cases around the world is past 266,000 and the death toll has crossed

  Hyundai is among the leading automakers of the world that has a strong global presence and manufacturing capabilities. Apart from the Hyundai brand, the company also owns a large stake in Kia Motors. The auto industry has grown highly competitive and apart from fuel efficiency and security, digital tech and environmental impact of vehicles