In this post, we will conduct a Pestel analysis of Spotify which is the largest music streaming network in the world with a strong global presence and a monthly active user base larger than 400 million. Spotify offers its services across 184 countries and territories. The company has entered several new markets in 2021. …
In this post, we will conduct a pestel analysis of John Deere, one of the leading agricultural and construction equipment manufacturer, based in the United States and with sales and operations across the globe in several countries. This analysis will show how the various macroenvironmental factors affect John Deere’s business and the key challenges before …
Puma: An Introduction Puma is one of the leading brand names in the sports shoes industry. Apart from sports shoes, Puma also sells sports apparel and is popular across various corners of the world. Puma is a Germany based brand with its headquarters at Herzogenaurach, Germany. It was founded in 1948 by Rudolf Dassler, who …
McDonald’s: An Introduction McDonald’s is among the world’s largest fast-food chains with operations spanning 119 countries across the globe. At the end of 2020, the company was operating 39,198 restaurant stores across the globe of which around 93% were run by franchisees. McDonald’s is mainly a franchisor and the number of franchised McDonald’s restaurants at …
Facebook is the leading social media network with a huge base of loyal users worldwide. The social media network has experienced enormous growth in recent years despite the tough competition from YouTube and other social media websites. Apart from its focus on innovation, the increased smartphone usage worldwide and proliferation of internet technology have also …
Based in Deerfield, Illinois, United States, Caterpillar Inc (NASDAQ: CAT) is the leading manufacturer of construction and mining equipment globally. The company sells its products across 192 countries through 161 independent dealers. The company has established a global distributor network that mainly includes independent distributors. 46 of its dealers are located inside the United States, …
Kia Motors is a leading South Korean automobile brand, owned one-third by the Hyundai Motors corporation. In recent years, Kia has seen a lot of success driven by its focus on product quality, passenger safety, and technological innovation. Its products have found immense popularity in the US and Indian markets especially The company has introduced …
Netflix is the leading streaming services provider with a global presence. It serves more than 169 million subscribers from 190 countries around the world as of 2019. In recent years the brand has seen very fast growth driven mainly by increased use of smartphones and the proliferation of 4G. The high popularity of Netflix is …
General Motors is one of the leading automobile manufacturers in the world, based in the United States and with operations across 6 continents. It is one of the best selling car brands in the United States. Apart from the United States, China is also one of the leading markets of General Motors. However, the automobile …
British Airways is one of the leading airline companies in the UK. It is owned by the International Airlines Group and operates a fleet of more than 300 aircraft. British Airways is also among the leading European international flight operators that fly to more than 70 different countries and carries more than 40 million passengers …
A Pestel analysis of Southwest Airlines Co. Southwest Airlines is based in Dallas, Texas. It is a leading US airline with operations across 40 US states and some other international destinations including Mexico, Jamaica, Costa Rica Cuba and some more. Southwest Airlines is known mainly for its customer-friendliness and lower costs. Southwest Airlines is owned …
A Pestel analysis of the smartphone industry The global smartphone industry generated around $522 billion in revenues in 2018, despite a slight decline in overall demand. China, India, and the United States remain the largest markets for smartphones with the highest number of users. In 2018, while the demand for smartphones declined by almost 3% …
Salesforce.com Pestel Analysis Salesforce is a leading provider of cloud based CRM services and an innovative brand that has seen splendid growth in recent years. At the root of all this success lies a culture that values trust, equity, innovation and customer success. The company was founded in 1999 and now after it has turned …
Introduction BMW is among the best known luxury vehicle brands in the world. The parent company of BMW group, ‘Bayerische Motoren Werke Aktiengesellschaft’ (BMW AG), is based in Munich, Germany. BMW group also owns two more premium brands Mini and RollsRoyce. 2018 was a difficult year for auto businesses. BMW performed well despite these difficulties. …
Intel is a leading technology brand known worldwide as a chipmaker and recognized by its Intel inside logo. Due to growing competition and fast changes in the technology industry, Intel decided to make changes to its business model to grow its competitive strength. From being a PC-centric business, it has changed its model and transitioned …
Introduction: Audi is a leading brand of premium cars. The brand belongs to the Volkswagen group of automobiles. Apart from Audi, Volkswagen also owns several more auto brands. However, Audi is a distinct brand which enjoys very high level popularity throughout the globe. Â The popularity of Audi is due to several factors including technology, luxury …
Introduction: Alibaba group is a leading Chinese e-commerce brand. Apart from that, it is also a leading cloud player that has quickly surged to a leading position in the Chinese market. The company is in a strong financial position and its sales and revenue have grown faster within the last three years. Alibaba’s number of …
PESTEL/PESTLE analysis of Huawei Huawei has emerged as a leading player in the smartphone and technology industry in the recent years. The brand has surpassed Apple to become the number 2 in the smartphone industry. While its financial position has kept growing stronger over time, the brand is investing a lot in research and development …
Introduction:- Vodafone is a leading multinational telecommunication player with a strong presence in several leading markets of the world. Headquartered in UK, Vodafone has a large base of fixed broadband and mobile customers in several nations. India is also a leading market of Vodafone mobile services with 223 million customers. The company has operations in …
Introduction: Nestle is a multinational company with sales around the world. It sales its products globally in more than 190 countries. The company has brought several iconic brands to the market including maggi, Nescafe and Kitkat. It achieved impressive sales in 2018. The company has factories in 85 countries as well as  a global sales …
PESTEL Analysis of FEDEX #INTRODUCTION: FEDEX is a global leader in courier and shipping services. The brand’s financial performance has grown excellent during the recent years. It is because of a global air and ground network and its efficient performance. Main market of FEDEX is United States. It accounts for around two third of the …
PESTEL/PESTLE ANALYSIS OF YAMAHA MOTORS Yamaha is a global brand of motorcycles and other technological products including industrial robots and unmanned vehicles. However, it is known the most for its excellent engineering and stylish motorcycles. Yamaha products sell in more than 180 countries and its financial performance has remained consistent for last several years. Now, …
A PESTEL/PESTLE ANALYSIS OF UNITED PARCEL SERVICE (UPS) #Introduction: United parcel Service or UPS had very humble beginnings as a bicycle messenger service in 1907. Since then it has grown into one of the largest delivery services of the world. It is now a global business with operations across 220 countries and territories. It has …
Hyundai Pestel/Pestle Analysis Hyundai is one of the leading automotive brands of the world which makes cars and SUVs that cater to the needs of various customer segments. From small family cars to luxury vehicles and SUVs, Hyundai has a quite large product portfolio. Its cars are popular in nearly every corner of the world …
Volkswagen PESTEL Analysis Volkswagen is one of the leading automotive brands globally. Apart from its large product portfolio, the brand is also well known for its focus on technological innovation and financially strong position. The automotive industry is remarkable for fierce competition and for increased legal regulation. Despite these challenges and amid a fluctuating business …
General Electric Pestel/Pestle Analysis GE is a global brand and a leader in the area of high technology. Its entire business is spread across eight main segments including power, aviation, energy, oil and gas and more. For GE, its quality and technology are important strengths that have enabled it to remain competitive in the global …
                                  PESTEL Analysis of  Panasonic Panasonic is a Japan based world famous brand of consumer electronics. However, its business is not confined to a single area and it has diversified into housing as well as automotives and B2B. The brand is in a financially strong position and has been doing very well in the Asian countries …
    Wendy’s PESTEL Analysis Wendy’s is among one of the most well known brands in the fast food industry. It sells mainly in the West. The brand relies on its franchisees for its source of revenue. Around 95% of its restaurant stores are operated by the Franchisees. North America is the biggest …
Burger King PESTEL ANALYSIS Burger King is among one of the most well known fast food brands in the world. The fast food brand has an impressive global presence and is found across 100 countries and US territories. Given the number of Burger King restaurants open worldwide, it is the second largest fast food hamburger …
A PESTEL ANALYSIS OF THE E-COMMERCE INDUSTRY The Ecommerce industry has experienced solid growth in the recent years and apart from some fluctuations in the global economy, the situation has remained favorable for its growth. China and US are the largest of the e-markets. However, growth rate is expected to be even higher than …
               Citibank PESTEL/PESTLE Analysis Citibank is one of the most well known names in the world of finance globally. Apart from brand recognition, its global expansion and financial strength are also worth noting. The financial brand has undergone some major changes during the year 2015. Apart from having grown simpler, the brand has also grown stronger …
TESLA PESTEL ANALYSIS TESLA is now well known for its sustainable innovation business model. Apart from technologically innovative vehicles, the brand also makes energy products. In this way it appeals to a large audience that likes sustainable products. There is a distinct market segment for such products. They do not just save energy but can …
                  LG PESTEL ANALYSIS LG Electronics is a South Korean Multinational company with its headquarters in Seoul and a part of the LG group. It is a leading global brand in consumer electronics, home appliances and mobile communications. More than 75000 people work for LG in 118 locations. The brand had a global sales of …
How do the PESTEL forces impact Samsung? Samsung is among the most famous global electronics brands. Apart from being a market-leading brand of smartphones, it continues to remain the market leader in TV appliances for the 14the consecutive year. The company has brought a broad product portfolio that, apart from consumer electronics and smartphones, also …
 Sony PESTEL Analysis Sony is a maker of consumer electronics, smart phones, game and network services, movies and music as well as a provider of financial services. The Tokyo based conglomerate owns a diversified business portfolio and is considered to be a leading brand in the industry. Apart from that the brand is the fifth …
     Fashion Industry PESTEL/PESTLE Analysis 2016 proved to be a tough year full of difficulties for the fashion industry caused by several disruptive events like terrorist attacks on France, Brexit and volatility in the Chinese stock market. However, all the reasons that kept disturbing the fashion industry are not external and there …
PESTEL/PESTLE Analysis of the Fashion retail industry Read More »
Air BnB’s Pestel Analysis Leading the sharing economy are two names – Air BnB and Uber. Both have risen fast and have disrupted the existing norms and have emerged as major contenders for the traditional businesses. However, Air BnB’s ride is slightly tougher than Uber. Its disruptive innovation model …
A PESTEL/PESTLE Analysis of Pharmaceutical Industry The global pharmaceutical industry is expected to have grown to more than 1.12 trillion dollars by the year 2012. This trillion dollar industry is facing various uncertainties globally. A market research firm ‘Evaluate Pharma’ projected a global growth rate for the Pharma industry of 6.3% CAGR through 2022. The …
PESTEL/PESTLE Analysis of Lenovo Lenovo, the largest PC maker in the world has registered some magnificent wins over a short period of time. Since its incorporation in 1988, the brand has grown a lot and managed to retain a market share of 21% even in a period when the entire PC market is facing a …
A PEST/PESTLE/PESTEL analysis of HP HP is one of the largest PC brands in the world. However, the rise of cloud computing and mobile computing has imposed new demands on the PC industry. In light of the changing Market dynamics, the PC maker underwent a major restructuring and broke itself into two separate divisions- …
Uber PESTEL Analysis The rise of the sharing economy has affected several major changes around the world. When we are talking of sharing economy, we cannot help talking of Uber. The company has a staggering reach in 45 countries. All it does is to connect the rider and the passenger and takes a small cut …
Delta Airlines PESTEL Analysis Every year Delta Airlines serves more than 180 million customers. Apart from being named the most admired airlines Delta was also mentioned in Fortune’s top 50 most Admired companies. Delta is known for its industry leading global network. The carriers of Delta and Delta connections offer service to 323 destinations across …
Boeing PESTEL analysis Boeing is one of the most well-known and powerful players in the aviation industry. It has acquired several critical capabilities and due to its technologically innovative models, the demand for Boeing’s aircrafts has increased sharply. However, its business is affected by a wide range of factors that vary in nature. From political …
A PESTEL/PESTLE analysis of Google Google is famous as a search engine but the brand has extended its presence in several other new areas too in the recent years. From email to maps, cellphones, laptops and cloud services, Google makes and provides a wide range of products and services meant for individuals and businesses. Apart …
A PESTEL/PESTLE/PEST ANALYSIS of IKEA IKEA operates its more than 375 stores in various parts of the globe. Its global presence means that the brand is subject to several forces. In this era of globalization, from political to economic, social and technological, there are several forces that affect the brands and their business. IKEA is …
Banking Industry PESTEL analysis The banking industry is a highly fragmented and made up of various segments including retail banking, corporate and investment banking as well as asset and wealth management. During the period from 2006 to 2011, the retail banking segment had seen significant growth and is expected to grow even faster in 2017. …
A PESTEL ANALYSIS OF COSTCO Wholesale Apart from being one of the leading retail brands in USA, Costco is also the largest warehouse chain in the world. Costco Wholesale was founded in the year 1983. Since then the brand has seen a lot of national and international growth. Today, Costco is a financially strong brand with …
A PESTEL/PESTLE analysis of Walmart Past 3Â years have been great for the retail sector. Color has returned to the global economy and with it consumer confidence has also returned. By 2020, this sector is expected to have grown to the size of $28 trillion. Walmart is the king of physical retail. However, competitive pressure on …
A PESTEL Analysis of Amazon In the past few years, the retail industry has seen exponential growth. E-retail has taken the lead and leading the e-retail saga is Amazon. Jeff Bezos has left no stone unturned to make Amazon the most successful e-retailer. Currently, he is trying to add fire to Amazon’s game in Asia. Now that …
A PESTEL analysis of the retail industry New forces and trends are shaping the retail landscape. Particularly, it is the technological and economic trends that are  having the deepest effect on it. However, with time the competitive pressure is also growing which is because of the growth in the number of players and proliferation of …