In this post, we will conduct a porter’s five forces analysis of Spotify, the world’s largest audio streaming services provider based in Sweden. The music streaming industry has undergone a major transformation over the last five years. The company leading this transformation is Spotify Technology S.A. based in Luxembourg, Sweden. It is a public limited …
In this post, we will conduct a Porter’s five forces analysis of John Deere, a leading US based manufacturer of agricultural, forestry, and construction equipment. This analysis will help us understand how these five important forces affect the competitive position of the brand and how it is positioned to deal with competition and other factors …
Lululemon Athletica (NASDAQ: LULU) is a famous athleticwear company. It is based in Vancouver, Canada. Dennis J Chip Wilson founded Lululemon Athletica Inc in 1998. In the beginning, Lululemon made and sold yoga apparel for women only. Later, it expanded its product range to include products for men. Now, it offers a diverse range …
CONTENTS About the five forces model Bargaining power of suppliers Bargaining power of buyers Threat of substitutes Threat of new entrants Intensity of competitive rivalry in the industry Caterpillar Inc is the leading manufacturer of construction and mining as well as a large range of other heavy equipment used across various industries. The company has …
Lego is a market-leading toy brand famous worldwide for the interlocking plastic bricks it makes. Its most important product is the Lego brick, but it also makes theme sets based on various themes like Star Wars and Superheroes, educational products, and digital games. Ole Kirk Kristiansen founded the Lego Group in 1932. It is a …
CONTENTS Google Five Forces Analysis Bargaining power of suppliers Bargaining power of buyers Threat of substitutes Threat of new entrants Intensity of competitive rivalry There are several forces in the tech industry that affect the market position of businesses and their competitive strength. One of the simplest tools used throughout the industry and in academic …
CONTENTS Audi is one of the most popular vehicle brands in the world with a global market presence and outstanding advantage in the automobile industry. The competitive advantage of Audi emanates from several sources including excellent product quality, marketing, and customer experience. It is also one of the leading premium brands in the portfolio of …
Mercedes-Benz is one of the most well known and popular brands of premium and luxury vehicles. The popular luxury vehicle brand enjoys a very high level of brand awareness in most corners of the world. The brand is owned by Daimler AG. Apart from its stylish vehicle models, the company is also known for its …
Puma is one of the most famous brands of shoes, apparel, and accessories that enjoys strong popularity in most corners of the world. Apart from its large range of products and a creative marketing strategy, the company is also known for excellent product quality. Puma is also one of the leading competitors of Nike and …
General Motors, one of the leading automobile manufacturers in the world has established a strong global presence and built a market-leading position for itself in the key automobile markets including China and the United States. Among all the automobile brands operational in the United States, General Motors holds the largest market share. However, there is …
Southwest Airlines Five Forces Southwest Airlines is a leading airline company based in the United States. While the United States aviation industry is marked by intense competition, Southwest has continued to maintain its leadership position with a firm focus on customer safety, convenience, and service. Based in Dallas, Texas in the United States, the operations …
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How Porter’s five forces work in the smartphone industry The smartphone industry is marked by heavy competition. The leading brands in this industry with the highest market shares are Samsung, Apple, and Huawei. In recent years, the demand for smartphones has plateaued. Overall while adoption and use throughout the world have grown, smartphone demand fell …
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Fiat Chrysler Automobiles (FCA) Five Forces Analysis Fiat Chrysler Automobiles is a global brand of cars and SUVs headquartered in London, United Kingdom. The company was formed after the merger of Fiat and Chrysler in 2014. However, FCA has announced another merger with PSA which owns Peugeot and Vauxhall brands. This merger will grow the …
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BMW Five forces analysis : Introduction BMW is one of the leading brands of luxury cars, headquartered in Munich, Germany. Apart from the BMW brand, the BMW group also owns Mini Cooper and Rolls Royce, both of which are premium car brands. The company is known for making stylish cars and its focus upon innovation. …
Honda Five Forces analysis Honda is a renowned brand of automobiles and motorcycles. The brand has shown sharp growth in the Asian markets. North America is its biggest market followed by Asia. The Japan based brand saw its motorcycle sales increasing in 2017. Apart from automobiles and motorcycles, Honda also sells power products. Its 2017 …
Hyundai Five Forces Analysis Hyundai is one of the most well-known and innovative automotive brands in the world. Despite several uncertainties and challenges in 2017, Hyundai continued to perform well. The brand has retained its focus on achieving faster growth globally and is investing in technological innovation and marketing to remain one of the …
Volkswagen Five Forces Analysis Volkswagen is one of the most reputed automotive brands in the world. While it is mainly famous for its automotive products, it also sells financial services. VW has a large product portfolio comprised of passenger cars as well as luxury vehicles like Audi, …
 Five Forces Analysis of General Electric General Electric is one of the most notable names globally in the field of high technology. Its business is spread across 8 main segments. From power and aviation to energy as well as oil and gas, the brand is a well known name in all these business areas. The rise …
Panasonic Five Forces Analysis Panasonic is a well known global company of consumer electronics. However, apart from consumer electronics, the brand also deals in housing appliances, automotives parts and B2B.  The brand is in a financially strong position and also makes large investment in R&D. Its growth in the Asian countries has been impressive. The …
Porter’s Five Forces Analysis of Yamaha (Five Forces in the Motorcycle Industry) Yamaha is among one of the most famous bike makers of the world. Apart from its great technology, the brand is known for its unique style. Not just bikes, the brand makes other products too like boats, outboards and several more. Headquartered at …
 ASUS Five Forces Analysis ASUS is among some of the most well known names in the PC world. The well known PC brand devotes a heavy investment to R&D and innovation which is one of its primary focus areas. 2016 was remarkable for several economic and political changes globally. Industry trends have also changed …
Acer Five Forces analysis Acer has evolved very fast in its 40 years of existence. The brand has remained steadfast and committed to its mission of spreading digital technology and making computer technology accessible to more and more people around the world. Â The evolution of mobile computing has resulted in a loss of profits and …
AirBus Five Forces Analysis Airbus, a leading name in the aerospace industry is a maker of commercial aircrafts, helicopters, military aircraft and space systems. 2016 remained a significant year for the company when it made some major changes to kits organizational structure so as to foster quick decision making and companywide collaboration. It was also …
Boeing Five Forces Analysis Boeing is the world’s largest aerospace company known to be highly innovative and productive. Now into its second century of business, the aerospace brand has an impressive backlog worth more than $500 billion.   Apart from this backlog, Boeing has opportunities waiting in the aerospace market worth trillions of …
Wendy’s Five Forces Analysis Wendy’s owns and operates 6537 restaurants as of January 1, 2017. The brand has a limited presence outside North America which is its largest market. Wendy’s largest share of revenue comes from US and Canada. It is a franchise based business whose largest share of business comes from the franchisees that …
McDonalds Five Forces Analysis McDonald’s is a globally well known chain of fast food restaurants that is comprised of both company owned and franchised restaurants. The company sells quality food and beverages at various points throughout the world in more than 100 countries. Primarily, however, the brand is a franchisor 85% of whose restaurants are …
American Airlines Five Forces Analysis American Airlines Group Inc. (AAG) (parent company American Airlines), was founded in the year 1934. It operates an average of nearly 67,000 flights per day to nearly 350 destinations across more than 50 countries together with its wholly owned regional airline subsidiaries and third party regional carriers operating as American …
Five Forces analysis of Delta Airlines Delta Airlines which is known best for its industry leading global network serves more than 180 million passengers every year. The airlines brand is present in six continents and serves 323 destinations across 59 countries. It owns a mainline fleet that consists …
Ecommerce Industry Five Forces Analysis The Ecommerce industry has flourished at an impressive rate during the last few years. The reasons include growing economic activity around the world and the growth of technology. Both these factors have an important influence on the growth of the e-retail industry. Â Particularly, it is in the US …
A Five Forces Analysis of SONY Corporation Sony is a Tokyo, Japan based Conglomerate. Its diversified business portfolio consists of a large variety of products and services including electronics, gaming, entertainment products and financial services. Apart from being the fifth largest manufacturer of television as of 2016, the brand is also …
Samsung Five Forces Analysis Samsung has remained in the headlines during the recent years for several reasons. Apart from the increased sales of the smart-phones, the brand is also known or technological innovation. Samsung is an electronics brand that has retained its constant focus on innovation and discovery. It has brought …
PC industry Five Forces After having seen a decline since the recession, the Personal Computing industry has shown signs of picking up again. While the US market is still to pick up, the number of shipments has increased in the first quarter of 2017. Â The PC market has started stabilizing and it is a fantastic …
Five Forces Analysis of Adidas Adidas is one of the leading names in the sports shoes and apparel industry. Apart from making sports shoes and apparel, it makes sports accessories too. During recent years, the brand has seen somewhat faster growth which has mainly resulted from its renewed focus on marketing. Despite stiff competition from …
Five Forces Analysis of Fashion Retail Industry The fashion retail landscape has grown highly competitive in the 21st century. While there are a large number of brands, several of  them provide relatively similar products. The market has grown densely populated with fashion brands and still new brands can enter the market with new concepts. There …
A Five Forces Analysis of Toyota: Toyota Motors is among the world’s biggest vehicle makers even if not the biggest one after being toppled by Volkswagen.  However, that has diluted Toyota’s spirit because it is an aggressive brand and in a mood to grab its position back. It is a global company known for technological …
Lowe’s Five Forces Analysis Lowe’s is one of the well-known brands in the home improvement industry. Its primary competitor is Home Depot. In the home improvement industry, most brands sell products that are generally undifferentiated. In terms of quality and price products sold by one brand are similar to those sold by the other. It …
Home Depot Five Forces Analysis Home Depot is the largest home improvement retailer brand in US. Having started from just two- stores in Atlanta, today it has grown to more than 2200 stores across three countries. Today the brand has grown into a well-known and popular brand with a large customer base. Moreover, changing consumer …
Aviation Industry Five Forces Analysis The attractiveness of any industry is affected by several forces. In the 21st century, the aviation industry has kept growing in popularity and demand. Apart from a fast growing world economy, there are several forces that have affected its growth. It is a lucrative industry. However, several forces decide the …
Five Forces Analysis of Ebay E-bay is one of the most recognized brand names in the field of e-retail. While compared to Amazon, it has seen less growth, the brand has still maintained an impressive presence in the e-retail business. In the recent years, E-bay seems to have geared up to challenge Amazon. It has …
Target Five Forces Analysis The retail landscape of US has grown highly competitive. There are several US and non-US brands that are competing for market share. Target is one of the best known retailers in US which faces tough competition from Walmart and Costco. Â Amazon as the biggest e-retailer also poses a strong threat to …
A Five Forces Analysis of Lenovo Lenovo was originally known as Beijing Legend computers and was officially renamed as Lenovo at the time of its incorporation in 1988. In a very short period of time, it has registered several critical achievements based on a smarter strategy. One of its most critical achievements was the acquisition …
Five Forces analysis of Walt Disney Company Disney is among the largest media and entertainment companies of the world. However, apart from that  it is also a familiar name across the globe that has acquired immense popularity and  particularly among the kids. The entire Disney experience is a unique experience in itself. Apart from its theme …
A Five Forces Analysis of the Automotive Industry The great recession had hurt the revenues and profitability of automobile manufacturers deeply. Some of the most well known brands had reached the verge of bankruptcy. Had not the government intervened, it would have been quite difficult for these brands to survive. However, now that the recession …
Five Forces Analysis of Under Armour Under Armour is a leading brand of athletic gear. Since its foundation, the brand has brought so many innovative products targeted at the sports market. The brand has continued to expand its international  footprint. It has built an impressive presence over these years even outside US. Its main competitors …
Amazon Inc Five Forces Analysis The retail industry has grown fast since the recession and Amazon is at the lead in this growth story. The e-retailer sells and ships to more than 185 countries globally. 2015 proved to be a very happy turn for the e-retailer.  Amazon’s network is pretty big and is spread throughout the …
NIKE FIVE FORCES ANALYSIS Nike is the largest sports shoes and apparel brand globally. The company sells a vast range of products including athletic gear and equipment for men and women. Â The brand has seen a lot of profitable growth in the recent years. It is because of the athleisure trends and for the high …
Porter’s Five Forces analysis of Hewlett Packard (HP) Market dynamics have changed fast in the PC world during the last few years. The PC brands have responded to the fresh changes with product innovation and competitive pricing. However, the future of PC seems uncertain.  The rise of mobile technology and growing demand of smartphones with …
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Porter’s Five Forces Analysis of  Costco: Costco is among the leading brands in the retail industry. Apart from being one of the three leading retailers in US, it is also the leading membership based warehouse chain in the world.  The brand has utilized an unconventional business model. It is best known for its low prices …
Walmart Five Forces Analysis Walmart is the largest retailer in US and its large size and brand image give it significant clout. Whether it is regarding the suppliers, or the customers, Walmart always has the upper hand based on its unique strategy. The low prices available at Walmart are not found at other retail stores. …
Pepsi Five Forces Analysis Pepsi and Coca Cola are the leading brands in the soda industry. However, the soda industry has felt the chill during the last few years. Apart from the sweeping health consciousness, there are other factors too that are affecting its profitability. Pepsi had a bad 2015 and things do not seem …